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When Did Online Qual Begin?
The moment people could connect and communicate online, researchers were there. In the beginning the research was technical, paving the way for a vast network…
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Online or In-person Focus Groups?
When comparing the costs to conduct focus groups online to in-person (face-to-face), it’s important to consider which elements are, and are not, included in each. …
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Who Provides the Best Marketing Research Platforms?
When conducting marketing research online, it’s important to understand and implement the technology required for your target market. So who do you tap for the…
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Great Ideas Gone Wrong
When what sounds like a great idea goes wrong, what can we learn?
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5 Business Trends to Watch
Read what business trends are affecting the market research industry.
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Online Chat Focus Groups, Limiting?
When the moderator asks a question to a group responding only via text, how do respondents answer and how can the moderator maximize the value…
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Custom Courses in Online Qualitative Research
Categories: Blog, education, learn, Portfolio, Technology, Testimonials, Tips, training, Uncategorized
Work one-on-one with an experienced online moderator who will design and execute a custom course that meets your goals and experience.
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Breaking Up With Customers Is Hard to Do
Walgreens dives into efforts to boost customer loyalty, while other outlets scramble to seek out new markets.
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6 Ways to Boost Your Online Market Research
Checkout these 6 simple, cost effective approaches to designing the best digital marketing research study.
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To Glass or Not to Glass
Even at this early stage, I have to wonder if Google’s tireless marketing efforts to promote Glass as mainstream these past few years moved the…