Online Focus Group Chats from InsideHeads

Benefits of Online Marketing Research

Broad geographic reach

Recruit across geographic borders and collect more diverse feedback in less time.

Faster data collection

Cover more content in less time than in-person interviews with everyone responding at once, or on their own time.

Ability to segment beyond location

No longer strapped to a map and a given mile radius, researchers online are free to segment the target market based on more important requirements.

More Participants in a Single ONLINE FOCUS Group

With plenty of virtual seats, keep all the recruits who show-up to participate!

Candid responses

Participants online are free of in-person judgement and offer candid, uninhibited responses to personal questions.

Instant results

Respond to your marketing needs quickly and effectively when conducting market research online.  Data is instantly available for immediate review.

No travel

Conduct and observe online focus groups from any device with an internet connection.

Online is where the people are

If the other advantages don’t do it for you, consider the fact that 88% of people in North America are connected to the Internet and more people across the world are connecting every second.

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See also:

Advisory Boards

Agile Research

Bulletin Board Focus Groups

Case Studies

Chat Focus Groups

Client Testimonials

In-Depth Interviews

Online Moderator Training


Social Media Listening

Stakeholder Interviews

Virtual Focus Facilities

Web Surveys

Webcam Focus Groups


Reliable, Trouble-Free Platforms

Experienced Research Pioneers

Outstanding Service

4 thoughts on “Benefits of Online Marketing Research”

  1. Hi Samuel, are you registered as a member of the InsideHeads Research Panel? To be eligible to participate in research studies, go to and select the Join Now button on the page. It’s free and takes just a few minutes to register. Cheers!

    Best, David

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