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The Marketing of Omission
Some people like golf, I like finding marketing mistakes. I read cereal boxes, Ikea instructions, the fine print on the 12-pack of Bounty paper towels.…
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Truth Telling Tips
In an informative blog online at Quirks.com, Market Researcher Maxwell Wang lays out the 4 basics of a good interview. I don’t want to spoil…
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Spotlight on Good News
There’s a concerted effort among news organizations today to leave the audience on a high note. Popular series include Steve Hartman’s Kindness 101. The Uplift…