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The Language of Time
How Time Language Shapes What People Buy (and Why It Matters) We like to think consumers make logical choices — but what if something as…
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Beyond the Buzz: What People Actually Do With AI
Recap of Harvard Business Review Publication Artificial intelligence isn’t just the latest tech fad. it’s woven into how we think, work, create, and even comfort…
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What Would You Do?
Categories: Blog, education, learn, Marketing, Portfolio, Testimonials, Tips, training, Uncategorized
Below is a RFP we submitted to a B2B farming company a few years ago. I just recently came across our proposal again and wondered…
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Battle of Word Pronunciations
Do you ever hear a word that you pronounce differently than others? Do you make note? Ask? Give a rat’s patooty? Another hobby of mine…
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Geek Out On Statistics
Have you seen the enormous volume of publicly available data, as well as written analyses, tables and maps? Whatever stats make your skirt fly up,…
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Truth Telling Tips
In an informative blog online at Quirks.com, Market Researcher Maxwell Wang lays out the 4 basics of a good interview. I don’t want to spoil…
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Marketing on the Move
“Target market”, “SWOT”, “Unique Selling Proposition”, “Influencer” and whatever comes next – if you’re in the field of advertising, marketing, or market research, you best…
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Spring Shake
Daylight Savings is over in the US and whether you schedule it or not, somehow we see grime more clearly after the cold. Blame the…
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Take Note
Do you have notes everywhere? Sticky notes? Napkin scribbles? Thoughts to remember? It’s OK. Really. If you’re one of those people who writes notes by…
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Break Time
As humans, we make hundreds of choices throughout the day. Drive here. Eat this. Answer that. We choose where to be, when to be there,…